My goal when writing Publisher 2000 was to relate basic marketing and advertising concepts to the specific tools needed to implement them using Microsoft
Publisher 2000.Microsoft Publisher 2000: Professional Results shows you how to work with Publisher 2000's Design Wizards or start from scratch. It explains the differences between two, three and four-color printing
and how to interface with service bureaus and commercial printers.
Table of Contents
Part I: Meet Your New Marketing and Publishing Department
- Chapter 1: What You Can Do with Microsoft Publisher 2000
- Chapter 2: Getting Started with Publisher 2000
- Chapter 3: Introducing Publisher's Frames and Objects
- Chapter 4: Learning to Use Publisher's Wizards
Part II: Get to Work with Publisher's Wizards
- Chapter 5: Publishing Your First Newsletter
- Chapter 6: Creating Brochures That Sell
- Chapter 7: Producing Your First Catalog
- Chapter 8: Creating a Web Site
Part III: Polishing Your Basic Publisher 2000 Skills
- Chapter 9: Using Publisher to Create Long Documents
- Chapter 10: Creating Publications Without Wizards
- Chapter 11: Creating Web Sites from Print Publications
Part IV: Using Publisher to Project a Professional Image
- Chapter 12: Creating Logos with Publisher
- Chapter 13: Making the Most of Photographs in Print and Online
- Chapter 14: Addressing Postcards, Newsletters, and Brochures
- Chapter 15: Choosing Between Desktop and Commercial Printing
Index
Who should buy this book?
Although intended as an introduction to Publisher 2000 for newcomers, Microsoft Publisher 2000: Professional Results pffers a concise
introduction to Publisher 2000's expanded color management and service bureau capabilities.
Experienced users will also appreciate the many shortcuts and tips, as wel as its description of what to watch out for when
working with imported files.
This book is a must read if Publisher 2000 was included on the version of Microsoft Office 2000 that came with your comnputer or you recently upgraded to Office 2000 that includes
Publisher 2000.
What others have said
"A software tutorial may not be able to guarantee business success, but I can asure you that anyone who invests the time in learning
Publisher "the Parker way" is assured of good-looking projects that will help, not hurt, your business image."
Jacci Howard Bear
About.com Desktop Publishing Guide
