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Stage 1
Awareness Worksheet For The Streetwise Guide to Relationship Marketing on the Internet
Section 1, Chapter 5Purpose
Use this
sheet when brainstorming ideas for developing Open Content, Registration Incentives and an E-mail follow-up to be sent upon receipt of registration. As you work, avoid the temptation to censor your ideas, or those of
your coworkers. The more spontaneously you work and the more ideas you generate, the more likely you'll come up with appropriate content ideas. |
