1 |
How are you going to keep your staff aware of the contents of your Web site? |
2 |
Who will respond to questions submitted by visitors?
|
3 |
Who will respond to requests for literature and additional information? |
4 |
How quickly will questions and requests for additional information be fulfilled? |
5 |
Who will make sure that questions and requests for information are quickly acted upon? |
6 |
Who will compile the information provided on registration forms? |
7 |
Who will follow up on fulfilled information requests, attempting to convert interest into sales? |
8 |
Who will maintain your firm's mailing list and integrate Web-sourced names and addresses with names and addresses
compiled from other sources? |
9 |
Who will be in charge of fulfilling orders that originate on your Web site? |
10 |
Who will monitor the fulfillment of orders originating at your Web site? |
11 |
Where will you and your staff find the time to follow up information requests and close Web-based sales?
|
12 |
How will you compensate your staff for their added responsibilities? |
