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Call on Roger C. Parker when you're at a loss for words Put my experience to
work communicating your message as simply as possible
Firms like Apple, Hewlett-Packard,
Microsoft and Yamaha have trusted me to translate their marketing and training messages into words that can inspire and motivate their employees and educate or excite their market.
Highlights
For over twenty years, I have been translating complex concepts and technology into profits for businesses large and small.
- Simplifying technology
. I wrote the first American newsletters describing the importance of the now-standard Dolby Noise Reduction System.
- Simplifying concepts
. My best-selling desktop publishing design books
like have helped hundreds of thousands of non-designers jumpstart their careers by mastering complex design concepts.
Simplifying software. Best-selling books like the
Microsoft Office for Windows for Dummies
series which I originated have helped hundreds of thousands of computer-phobes around the world master the latest software.
Simplifying the web. My web books
and worksheets
make it easy to relate business goals to web tools and techniques.
David Burns, author of the best-selling Feeling Good
(over a million copies in print), recently commented that I "write on the Reader's Digest level, which represents the zenith of publishing as it reaches over 40 million people each month."
Background
My ability to translate your marketing or training goals into clear, concise copy is based on years of selling and a decade of writing. My background includes numerous articles, best-selling books as
well as online content for businesses large and small, for example:
- Articles
. I began my career popularizing technology when I wrote the first newsletter articles introducing the now-standard Dolby Noise Reduction System to American audiences. Many of my article and columns
have run for decades without interruption.
Books. I've written twenty-five books that have been translated into over 37 languages. My books have have made technology and marketing/design concepts accessible and enjoyable for millions of readers and
launched hundreds of thousands of careers.
Online content. I have created numerous web articles, templates and tutorials for software publishers like
Microsoft as well as numerous publications.
Sales Training. Firms like Apple Computer, Bose, Carver, Hewlett-Packard and Yamaha have benefited from my ability to translate technology into sales training that help sales personnel communicate benefits
rather than features.
Premium Books. Premium books can increase the visibility and expand the market for your product or service, reduce support costs and increase customer satisfaction. Read about the ones I've created for
Aldus and PaperDirect.
Marketing communications. Assignments have included brochures, newsletters, sales letters and online content for firms large and small. I've helped firms like Shearman & Sterlining communicate with a
consistent voice from offices located throughout the world.
In recognition of my ability to relate softare to marketing, In 1996 I was appointed to the Microsoft Small Business Council. How to tell if you need Roger C. Parker...
Contact Roger C. Parker when you want to:
- Create a premium book
like the Aldus Guide to Basic Design that will expand the market for your product as well as reduce customer support costs.
- Approach new clients
with a strategic partner who enjoys name recognition throughout the world based on numerous best-selling technology, marketing and design books, one who values customer retention over
customer acquisition, the focus of my latest book
Relationship Marketing on the Internet.
Prepare AdVertorials that communicate your product or service's features and benefits in a user-friendly tone.
Create training materials from a perspective that combines a marketing and technology background with a warm and friendly style.
Develop meaningful online content that visitors to your web site will stick around to read and compel return visits.
Develop training and marketing materials that communicate simply and directly in a warm and friendly style.
Put me to work!
Contact Roger C. Parker via e-mail or call 603-742-9673 when you want to free up time to concentrate on other aspects of your business. Trust an experienced professional to develop the appropriate,
compelling copy you need--on time and on budget. |
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